Which lead types work best for agents vs. investors?

There’s no one-size-fits-all, but here’s a general breakdown: 

• Agents tend to thrive with Probate, Divorce, and Aged Expired leads, especially when they lead with empathy and guidance. 
• Investors often see great success with Pre-Probate and Late Mortgage leads, where timing and creative solutions matter most. 

That said, there’s plenty of crossover, and we have users from both sides working all lead types successfully. 

Updated on: 28/07/2025